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Introduction. Preservation of stability of the insurance companies, especially in times of crisis and economic instability, requires the development of new sales channels of insurance products. The article examines the issues of formation and development of this relatively new type of insurance for Russia as Internet insurance. Theoretical analysis. Analyzed its advantages, challenges, market mechanism. Discussed the organization of Internet representation of the insurance company, the stages of Internet security, introduction of CRM. Results.

Introduction. In the beginning of XXI century national economies of some countries were transformed through structural changes associated with the formation of the new postindustrial order. These changes require adequate theoretical understanding. The article discusses the structure of the total social product reproduction process with the participation of two entities: material and information sectors of the economy. Theoretical analysis.

Introduction. Since the end of the XX century, the concept of digital economy comprises the wide application of digital technology in different spheres of economy. Separate enterprises and whole economic branches transform the existing models of business processes, being oriented on modern means of communication. One of the most important factors influencing this process is the development of Internet technology. Theoretical analysis.

The article deals with the formation of the theoretical Internet model in Russian legal science, it also discusses the implementation of communicative approach to the Internet law methodology. Results. In our opinion, the operationalization of the idealized object of the Internet is formed on the basis of its technical artifact properties.