Cite this article as:

Krasilnikov O. Y., Krasilnikova E. V. Theory and Practice of Development of Internet Insurance. Izv. Saratov Univ. (N. S.), Ser. Economics. Management. Law, 2015, vol. 15, iss. 3, pp. 243-?.


Heading: 

Theory and Practice of Development of Internet Insurance

Preservation of stability of the insurance companies,
especially in times of crisis and economic instability, requires the
development of new sales channels of insurance products. The

article examines the issues of formation and development of this
relatively new type of insurance for Russia as Internet insurance.
Theoretical analysis. Analyzed its advantages, challenges,
market mechanism. Discussed the organization of Internet representation
of the insurance company, the stages of Internet
security, introduction of CRM. Results. The author concludes
that the prospects of the development of this type of insurance in
Russia. In the context of increasing the capacity of the insurance
market needs to develop measures to promote co-insurance and
reinsurance in the Internet. Should encourage the development of
institutions of insurance and reinsurance by creating specialized
insurance associations, increasing the participation of Russian
insurers in international systems of reinsurance and coinsurance
contracts, the formation of guarantee funds and the use of other
cost-effective measures aimed at improving the capacity of national
operators of the market of Internet security.

References: 

1. Bolshinstvo rossiyan gotovi priobretat strahovcu v internete
(The majority of Russians are ready to purchase insurance
online). Strahovanie v Rossii (Insurance in Russia).
Available at: http://www.allinsurance.ru/biser.nsf/
AllDocs/IUVKI1-93Y95L150113167?OpenDocument
(accessed 27 March 2015).
2. Kozlov A. V. Internet-strahovanie v Rossii (Internet
insurance in Russia). Sovremennie problemi nauki i
obrazovaniya. Electronniy nauchni gurnal (Modern
problems of science and education. The electronic
scientifi c journal), 2010, no. 4, pp. 127–131. Available
at: http://www.science-education.ru/92-4515 (accessed
27 March 2015).
3. Pryamoe strahovanie: pokupca polisa na sayte, a targe
po telefonu (Direct insurance: the purchase of the policy
on the website and by phone). Available at: http://www.
rgs.ru/about/online/index.wbp (accessed 28 March
2015).
4. Intervyu s prezidentom Gruppi Renessans strahovanie
Borisom Yordanom (Interview with President of Renaissance
insurance Group B. Jordan). Available at: http://
www.renins.com/press/smi/item/12052011 (accessed
30 March 2015).

Full Text (PDF): 
Status: 
опубликована
Short Text (PDF):