Innovative  strategies  in industrial  enterprises  play an  important role  in implementing and maintaining a continuous  process of innovation. Currently improving innovative development for most  industrial  enterprises  is  an  important means of  maintaining  their activity  in developed areas and expansion into new directions.  Goals and objectives.  Long-term planning of innovative development mezoeconomic level serves  as  the basis for the development of projects  of medium-term programs of social-economic development of the industrial enterprises  of the Saratov  region, the medium-term financial plans,  innovative projects  and other documents for  companies. R esearch  methodology.  For industrial enterprises  strategy combines  the long-term objectives  and planned results,  as  well  as  the methods,  techniques  and tools to achieve these  goals,  solve specific problems, as  well as  for the rational allocation of resources. Results. The result of the considered  the author of the dependence of formation of innovative strategies  directly at the enterprise  from the planning of innovative development at  the mezo  level is the creation of an enabling environment and effective infrastructure for the formation of the Saratov area  of modern high-tech economy and sustainable development of its investment-innovation model.  Saratov region has the necessary  potential for the rapid development of innovation sector of  the economy (availability  of  scientific  schools and advance  in  applied  research).  For  further  development  of  innovative  sector  of  the  region  provides  for  the  establishment  of  base  areas of high technology  and a network of regional centers of innovation development,  energy saving and increasing energy efficiency  of the regional economy based on innovative development.