Izvestiya of Saratov University.
ISSN 1994-2540 (Print)
ISSN 2542-1956 (Online)


consumption experience of the services

The Experience of Consumption as a Fundamental Principle of Reducing Risk when Using the Cultural Services

Introduction. Addressing the risks of a producer and consumer and evaluation of the experience of consumption in reducing risk in the use of all types of services and service culture, in particular, will allow to increase the competitiveness of the services culture. Theoretical analysis. Identified risk factors of producer services. The experience of consumption services in terms of process and outcome. In connection with such special services as the variability of quality shown preventive measures of the client to reduce risk. Conclusions.