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Introduction. The role of firm in the conditions of information economy is investigated in the article. Modern economic realities reflect the global change of economic paradigm and the transition to the information society. This fact naturally influences on behavior of firm as active economic agent. Considering theoretical aspect of a traditional role of firm as a main manufacturer in economy, there is topical issue: whether there is this role invariable in the conditions of new realities of information economy? Theoretical analysis.

Introduction. Category value – is the cornerstone, the foundation on which to build an economic system design, it is important for the basic tenets of economic theory. Based on the theory of value determined by the goals and motives of enterprises and entrepreneurs activities, chooses the distribution of economic resources, processes, market exchange function. Theoretical analysis. The labor theory of value relates the value of the commodity labor costs of its production.