Problematic Issues of Academic Engagement Between Universities and Business

Introduction. National research universities in addition to the functions of education, research, play an integrating role within the ecosystem of innovation, participating in the process of business development. Paramount importance of academic cooperation between universities and enterprises. Theoretical analysis. In the article the problematic issues of academic cooperation between universities and business associated with his assessment: lack of longitudinal information, the validity and comparability of study results is limited. Discussion of results. the Result of research conducted by the author are the proposals to strengthen the study of the process of academic engagement, examine its implications, institutional aspects. Conclusion. Further study of problematic issues of academic cooperation will allow to draw conclusions about which forms to promote and under what conditions they can achieve further academic or economic goals.

Marketing Strategy as a Factor of Transfers and Commercialization of Technologies

Introduction. The relevance of the problem of the transfer of intellectual property is determined by the feature of the present stage of scientific and technical progress. Under the technology transfer involve the transfer (sale, exchange) of knowledge in order to organ ize the production of competitive products conforming to market needs. Marketing support innovation enterprise is a basic condition for the successful implementation of intellectual property. In order to innovative technologies have led to economic success, it should be very attentive to the problems of formation and implementation of the marketing strategy of technology transfer centers in the Russian Federation. Theoretical analysis. The article discusses the theoretical basis of the formation of the marketing strategy of technology transfer centers in the Russian Federation, the necessity of their development. Results. Give the characteristic features and problems specific to the transfer and commercialization of innovative technologies in the modern world. The authors designed a mechanism for constructing marketing strategies of technology transfer centers. Conclusion. Transfer and commercialization of innovative technologies involves activation of a completely new strategic competences elements of innovation infrastructure.Thus, for the development of the national innovation system is necessary to increase the rate of transfer of innovative technologies, and these processes should be systematic.

The Us Experience of Technology Transfer from Science in Industrial

Introduction. The effective development of economics of any country is impossible without existence of the effective system of technology’s transfer and commercialization, that are the main factor, promoting innovative development and supply of countries’ wealth in the modern world. Theoretical analysis. Three main models of technologies’ delivery in the universities of the USA are viewed, the analysis of the considered models is carried out in the article. Results. The tendencies of transition from the model of
«licensing» to the model of «change’s model» are educed, the positive and negative features of the viewed models are demonstrated. The positive experience of using «change’s models» in the American universities and carried out analysis of positive and negative sides of viewed models give an opportunity to use this successful experience in Russian universities.